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Category: HEC "X" |
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Investigating the Role of Perceived Convenience and Perceived Privacy Risks on E-Waste Disposal Behavior among Smartphone Users in Pakistan in “HEC X Category (Journal of Hazardous, Toxic, and Radioactive Waste)” at 28(2), 04023049, April, 2024
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Category: HEC "Y" |
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Towards a Greener Tomorrow: Investigating Future Directions of e-Waste Management through Bibliometric Analysis published in "HEC Y Category Journal (Journal of Development and Social Sciences)" at 4(3), 904-913, September 2023
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Category: HEC "Y" |
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Mediating Effect of Halal Logo on Purchase Intention the Food Items in Pakistan: A Causal Mediation Analysis by Using R Language published in “HEC Y Category Journal (Bannu University Research Journal in Islamic Studies)” at 9(1), 25-31, June 2022
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Category: HEC "Y" |
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Impact of motivational factors on organizational learning: A study on educational sector of Pakistan has been published in “HEC Y Category Journal (Pakistan Business Review)” Reference: Pakistan Business Review (Karachi), 17(2), 303 - 324, July 2015
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Category: HEC "Z" |
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Impact of Sales Force Automation System on Performance of Salesman: Pakistani Companies’ Perspective has been published in “HEC Z Category Journal (Sir Syed University Research Journal of Engineering and Technology)” at 9(1), 30-34, June 2019
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Category: HEC "Y" |
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Impact of user friendly packaging on consumption of brand: A study on cooking oil sector of Pakistan from consumer's perspective" has been published in "HEC Z Category Journal (Science International)" Reference: Sci.Int.(Lahore), 26(2), 881-884, 2014
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Category: Newspaper |
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“Brand Element – A Necessary Toolkit for Success of Any Brand” has been published in “The Patriot” Newspaper at July 12, 2013 on page # 3
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Category: Newspaper |
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“Loss Leader: A Useful Pricing and Promotional Strategy” has been published in “The Pak Banker” Newspaper at July 29, 2013 on page # 2
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Category: Newspaper |
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“Social Media: A Giant Party for Effective Promotion of Brand” has been published in “Cutting Edge” Newspaper at July 25, 2013 on page # 9
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Category: Conference Proceedings |
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Health consciousness and preference towards usage of packed milk. Paper presented at 2nd International Conference on New Trends in Natural Sciences II: Public Health & Food, Held on October, 2018 at Lahore College for Women University, Pakistan
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Category: HEC "Y" |
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Exploring the Organizational Factors That Influence Creativity: A Study on Advertising Agencies of Pakistan has been published in “HEC Y Category Journal (Journal of Media Studies)” at 35(1), 63-83, June 2020
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