VU
Virtual University of Pakistan
Federal Government University
Employee Portrait
Programs Manager
Naseem Ejaz
Television Administration
Television
Highest Qualification
Master (English Literature)
Specialization / Major
Media Content Production and Management
PROFILE SUMMARY

Naseem Ejaz is a seasoned media and television professional with extensive experience in broadcasting, television production, educational media, content development, production planning, and project management. Currently serving as Programs Manager at Virtual University Television (VUTV), Virtual University of Pakistan, he is engaged in the planning, management, and execution of educational, institutional, and development-oriented media initiatives. His professional journey dates back to the formative years of private television programming in Pakistan, when he worked with Network Television Marketing (NTM), one of the pioneering private television programming companies in the country. This early exposure provided a strong foundation for his subsequent career in television production and broadcasting. Over the years, he has undertaken and managed a diverse portfolio of national and international projects. His notable assignments include documentary productions for the Asia-Pacific Broadcasting Union (ABU) and the United Nations Office for Disaster Risk Reduction (UNDRR), production management for DigiSkills.pk, and the Higher Education Development in Pakistan (HEDP) MOOCs Development Project, involving the development and production of comprehensive online courses for higher education. His professional portfolio also encompasses documentaries, corporate videos, podcasts, educational programs, digital learning content, and institutional media productions, with several other projects currently at various stages of development and production. In his present role, he leads and coordinates multidisciplinary teams, manages complex production workflows, and collaborates with academic experts, technical teams, and institutional stakeholders. With a keen interest in emerging technologies, artificial intelligence, and digital transformation, he continues to explore innovative ways of integrating media, education, creativity, and technology to enhance production processes and the impact of educational and institutional content.

RESEARCH INTERESTS

Naseem Ejaz's research interests focus on the convergence of Artificial Intelligence (AI), Immersive Technologies, Digital Media, and Education. He is particularly interested in exploring the potential of Generative AI, Virtual Reality (VR), Augmented Reality (AR), Extended Reality (XR), and intelligent digital systems to transform educational content creation, media production, and learning experiences. His areas of interest also include AI-driven automation, immersive learning environments, interactive media, digital broadcasting, and technology-enabled production workflows, with an emphasis on enhancing creativity, accessibility, learner engagement, and the effectiveness of digital education.

Experience

Senior Project Manager (Production)
Virtual University for HEC MOOCs Project
Mar 28, 2025 — Oct 31, 2025
Leading the end-to-end production of MOOCs, including planning, pre-production, production, and post-production phases. Supervising development of video courses across multiple disciplines, ensuring quality, accuracy, and alignment with approved course outlines. Coordination with Subject Matter Experts (SMEs), Instructional Designers, and production teams for seamless content delivery. Managing production resources, budgets, and timelines to ensure timely execution of deliverables. Ensuring compliance with IPR, copyright, and quality standards in all produced content. Providing leadership, guidance, and training to production staff for capacity building and efficiency. Liaison with HEC and internal stakeholders for reporting, approvals, and progress reviews.
Programs Manager
Virtual University of Pakistan
Mar 19, 2025 — Oct 09, 2026
Overseeing and coordinating television programming, production planning, content management, and broadcast-related operation. Overseeing the planning and execution of educational programs, digital learning content, MOOCs, documentaries, corporate videos, podcasts, and other institutional media projects, from initial concept and pre-production through production, post-production, quality review, and final delivery.
Project Director
ABU-UNDRR
May 01, 2022 — May 31, 2022
Managed the overall project including collaboration with ABU, managing the logistics for multiple locations and engagement of production crew. Produced a documentary program highlighting the core issue of Rise in Sea Level which was showcased on international platform and much appreciated by the viewers.
Production Expert
DigiSkills Project 2.0, Virtual University of Pakistan
Jan 01, 2022 — Dec 31, 2022
Supervised the development of format, style, and presentation of educational contents for DSTP 2.0 and oversee production and post-production processes. Guide the production team for visual storytelling techniques and other Video production strategies for better comprehensible videos. Coordinate with subject matter experts SMEs and DSTP team to produce video content as per the approved course outlines and criteria. Ensure compliance with IPR and copyrights while developing content.
Program Producer
Virtual University of Pakistan
Nov 28, 2018 — Mar 18, 2025
Developing program concepts and formats, preparing and reviewing scripts, coordinating with faculty members and subject matter experts, and translating academic content into engaging audiovisual productions. Supervising editing, graphics integration, content review, and finalization of programs. Producing educational programs, documentaries, interviews, promotional content, special transmissions, and institutional productions.
Project Manager (Production & Content)
DigiSkills Project, Virtual University of Pakistan
Apr 26, 2018 — Jun 30, 2019
To execute and oversee the production and development of the video courses. Content of 10 courses comprising about 250 hours. Oversaw and coordinated preproduction, production and postproduction. Directed and produced the courses also and supervised postproduction. Coordinated with VUTV teams and implemented the production strategy. Also remained a member of evaluation committee for audio video content of DSTP. Prepared financial and budgetary requirements for engaging external services. Provided training and coaching of newly inducted production staff.
Assistant Program Producer
Virtual University Television Network, Virtual University of Pakistan
Aug 18, 2005 — Nov 27, 2018
Video production Production of educational and informative content Research & development of latest technological and pedagogical aspects in video production Supervision of editing and graphics development Project coordination and management.
Traffic Officer
Virtual University Television Network, Virtual University of Pakistan
Mar 21, 2002 — Aug 17, 2005
Oversaw Media Asset Management Supervised the archival & retrieval mechanism of recorded audio video material Planning and management of all the production resources.
Associate Producer
Network Television Marketing (NTM) Pvt.
Jan 01, 1993 — Dec 31, 1996
Assisted in video production of several television programs. Coordination and scheduling of recording Practical hands-on camera operations.

Certifications & Credentials

ABU & UNDRR Global Media for Disaster Risk Reduction Workshop
ABU & UNDRR
Year: 2022 • Duration: 3 days • Mode: Online

Projects

Senior Project Manager (Production) MOOCS Project
Funded by: HEC
Year: 2025 • Role: Collaborator • Duration: 7 months • Grant: Rs. 1,948,751
Production Expert DSTP 2.0
Funded by: Ignite
Year: 2022 • Role: Collaborator • Duration: 6 months • Grant: Rs. 653,000,000
Project Manager (Production & Content) DSTP 1.0
Funded by: Ignite
Year: 2018 • Role: Collaborator • Duration: 14 months • Grant: Rs. 695,000,000

Conferences & Participations

DRR Cross Regional Co-Production Meeting between senior Producers
Organized by: AUB, AUB-AR, MBC • Location: Mauritius
Year: 2022 • Role: Attendant • Mode: Physical • Area: Documentary production focused on disaster risk reduction
Seminar for young educators from developing countries
Organized by: Ministry of Commerce, People`s Republic of China • Location: Changchun, China
Year: 2013 • Role: Attendant • Mode: Physical • Area: educational structure in China

Professional Memberships

Liaison Officer, on behalf of VUTV, being Additional Memebr of ABU
Body: Asia-Pacific Boradcasting Union (ABU), Malaysia
Year: 2002 • Type: Executive • Validity: Life Time

Awards & Distinctions

ELDEC 2016
Awarded by: Virtual University of Pakistan
Year: 2016 • Category: Member Organizing Committee • Level: Certificate

Official Letters

Appreciation Letter
Issued by: GM-VUTV & Rector • Recommended by: GM-VUTV
Date: May 15, 2021 • Year: 2021
Exceptional job performance