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Category: HEC "Y" |
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1. The Impact Of Service Recovery On Consumer Loyalty With A Mediating Role Of Consumer Satisfaction: An Empirical Study On The Fast Food Industry Of Pakistan
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Published in "International Journal of Social Sciences Bulletin"
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| Year:
2024 |
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Category: HEC "X" |
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Investigating the Role of Perceived Convenience and Perceived Privacy Risks on E-Waste Disposal Behavior among Smartphone Users in Pakistan
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Published in "Journal of Hazardous, Toxic, and Radioactive Waste" with 2.1 Impact Factor
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| Year:
2024 |
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Category: HEC "Y" |
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Towards a Greener Tomorrow: Investigating Future Directions of e-Waste Management through Bibliometric Analysis
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Published in "Journal of Development and Social Sciences"
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| Year:
2023 |
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Category: HEC "Y" |
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Mediating Effect of Halal Logo on Purchase Intention the Food Items in Pakistan: A Causal Mediation Analysis by Using R Language
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Published in "Bannu University Research Journal in Islamic Studies"
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| Year:
2022 |
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Category: HEC "Y" |
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Exploring the Organizational Factors That Influence Creativity: A Study on Advertising Agencies of Pakistan
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Published in "Journal of Media Studies"
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| Year:
2020 |
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Category: HEC "Z" |
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Impact of Sales Force Automation System on Performance of Salesman: Pakistani Companies’ Perspective
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Published in "Sir Syed University Research Journal of Engineering and Technology"
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| Year:
2019 |
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Category: HEC "Y" |
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Impact of motivational factors on organizational learning: A study on educational sector of Pakistan
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Published in "Pakistan Business Review"
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| Year:
2015 |
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Category: HEC "Y" |
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Impact of User Friendly Packaging on Consumption of Brand: A Study on Cooking Oil Sector of Pakistan from Consumer`s Perspective
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Published in "Science International"
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| Year:
2014 |
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Category: Newspaper |
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“Brand Element – A Necessary Toolkit for Success of Any Brand” has been published in “The Patriot” Newspaper at July 12, 2013 on page # 3
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Newspaper Article
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| Year:
2013 |
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Category: Newspaper |
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“Loss Leader: A Useful Pricing and Promotional Strategy” has been published in “The Pak Banker” Newspaper at July 29, 2013 on page # 2
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Newspaper Article
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| Year:
2013 |
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Category: Newspaper |
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“Social Media: A Giant Party for Effective Promotion of Brand” has been published in “Cutting Edge” Newspaper at July 25, 2013 on page # 9
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Newspaper Article
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| Year:
2013 |
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Category: Conference Proceedings |
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Health consciousness and preference towards usage of packed milk. Paper presented at 2nd International Conference on New Trends in Natural Sciences II: Public Health & Food, Held on October, 2018 at Lahore College for Women University, Pakistan
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